It's you understanding me and what I'm comfortable with, and then portraying that in an authentic way.
Personal branding that matches his style, not someone else's.
Kevin is the founder of Re:signal, widely cited as one of the most awarded specialist e-commerce SEO and digital PR agencies at the Search Awards, working with major global brands such as ASICS and Under Armour.
Before
If I'd been left to my own devices, and if I'd actually got to the point of giving it a go, I'd probably have given up quite quickly.
The work
You can tell Jago have done this a lot before. You know what you're doing. You make it easy for me, putting me at ease with what I'm doing and taking me through the process, and that really helps.
How it feels
It's been nice to have that professionalism in a way that also matches my style, so I'm not doing something I find cringe. It's you understanding me and what I'm comfortable with, and then portraying that in an authentic way.
Personal Branding
Kevin's work starts with understanding what he is comfortable with, then portraying it authentically.
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We will come back to you to understand the reputation or visibility challenge, and whether Jago is the right fit.
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